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Product Design • Brand • Design System
Product Design • Brand • Design System
Product Design • Brand • Design System
Carmignac
Carmignac
Carmignac
Client:
Havas / Carmignac
Sector:
Financial
Year:
2022 ~ 2023
Role:
Lead Designer
Client:
Havas / Carmignac
Client:
Havas / Carmignac
Year:
2022 ~ 2023
Role:
Lead Designer
Client:
Havas / Carmignac
Sector:
Financial
Year:
2022 ~ 2023
Role:
Lead Designer
Carmignac is an independent asset management company, and one of Europe’s leaders. With €30.3 billion of assets under management and a global reach. The challenge was to instigate there new brand and improve the UX & UI across the site to help empower investors with the knowledge they needed to make better-informed decisions.
It was crucial to align the brand strategy with the business objectives of creating a modern, engaging, and user-centric website to compete effectively with Carmignac’s competitors and reinforce the Carmignac brand.
By optimising the UX and reducing the bounce rate we greatly improved SEO. Developed a Design Library to streamline design, ensuring a cohesive look, reducing costs, and speeding up new features. These efforts enhanced scalability and increased conversions for Carmignac’s fund managers ultimately increasing profit.
Carmignac is an independent asset management company, and one of Europe’s leaders. With €30.3 billion of assets under management and a global reach. The challenge was to instigate there new brand and improve the UX & UI across the site to help empower investors with the knowledge they needed to make better-informed decisions.
It was crucial to align the brand strategy with the business objectives of creating a modern, engaging, and user-centric website to compete effectively with Carmignac’s competitors and reinforce the Carmignac brand.
By optimising the UX and reducing the bounce rate we greatly improved SEO. Developed a Design Library to streamline design, ensuring a cohesive look, reducing costs, and speeding up new features. These efforts enhanced scalability and increased conversions for Carmignac’s fund managers ultimately increasing profit.
Carmignac is an independent asset management company, and one of Europe’s leaders. With €30.3 billion of assets under management and a global reach. The challenge was to instigate there new brand and improve the UX & UI across the site to help empower investors with the knowledge they needed to make better-informed decisions.
It was crucial to align the brand strategy with the business objectives of creating a modern, engaging, and user-centric website to compete effectively with Carmignac’s competitors and reinforce the Carmignac brand.
By optimising the UX and reducing the bounce rate we greatly improved SEO. Developed a Design Library to streamline design, ensuring a cohesive look, reducing costs, and speeding up new features. These efforts enhanced scalability and increased conversions for Carmignac’s fund managers ultimately increasing profit.
Credits
Ben Copland, George B Wyatt, Julia Suzuki , Lucie Noël, Clare O'Rourke,